Founded in late 19th century and has been proactively developing new tastes of sake and fruit wine.

Founded in 1882, Asahara Shuzo is a family brewery located in Saitama Prefecture. Locate in the middle of the hilly region, right above the Chichibu mountains. This green area is called Okumusashi, known for the cultivation of fruit trees, including plum and pomelo. Asahara brewery is now run by a young Toji. With his creativity and dynmamic personality, Asahara has a wide variety of its products includes, sakes, Ume (plum) and Yuzu (pomelo) , and also rice beers.